Gone are the days when only celebrities could be thought of as influencers. With the ease of social media platforms and the huge audience, the number of influencers has skyrocketed. With more and more businesses using influencer marketing as a

Business owners are always looking for ways to make their businesses run more smoothly and profitably, and in today’s digital world, one of the biggest trends in recent years has been the rise of mobile apps and how they can

Whether you’re running an online store, or any other kind of business, chances are you’ve come across Shopify. This popular e-commerce platform is used by thousands of businesses worldwide to design and sell their products and services, and it has

Social Media is now a part of almost every business’s marketing strategy and as video marketing continues to outperform all other content types, especially on Instagram- it’s high time now for everyone to start focusing on video marketing more than

  1.     Add yours sticker now in reels This week, Instagram head Adam Mosseri announced new features that are focused mainly on reels for both Instagram and Facebook. Add yours sticker option was available only for stories till now and it has been

Hashtags Hashtags hashtags everywhere, do they still fare? Over the past decade, hashtags have become a necessity on major platforms like Instagram, Twitter, Youtube and other social media platforms. Nowadays it’s rare to find a post on these platforms without using

Ever find yourself surfing through a website/product and for the next few days- boom, its ads are running all over your screen from Youtube to google to even social media apps? While you may call it annoying, it’s a smart

Google AdWords is the world’s largest advertising platform. With more than 2 million sites globally, it has one of the widest reach out there. And when you run on AdWords, you can target in a lot more ways than ever

If you're looking for the best channels to create long-form video content, then look no further than YouTube. But what about short-form videos? Well, we've got you covered too! Here's our list of favourite short-form channels: 1. Tiktok It's no brainer that