Instagram vs TikTok – The right one for your business
Social Media is now a part of almost every business’s marketing strategy and as video marketing continues to outperform all other content types, especially on Instagram- it’s high time now for everyone to start focusing on video marketing more than ever. While there are many platforms that have videos as their main leads, the
Instagram Latest Updates You Should Know
1. Add yours sticker now in reels This week, Instagram head Adam Mosseri announced new features that are focused mainly on reels for both Instagram and Facebook. Add yours sticker option was available only for stories till now and it has been quite popular. You can either create a new sticker or hop in a sticker trend
Why is Hashtags Important?
Hashtags Hashtags hashtags everywhere, do they still fare? Over the past decade, hashtags have become a necessity on major platforms like Instagram, Twitter, Youtube and other social media platforms. Nowadays it’s rare to find a post on these platforms without using at least one hashtag. While the importance of hashtags differs from app to app,
Remarketing for remark-able results
Ever find yourself surfing through a website/product and for the next few days- boom, its ads are running all over your screen from Youtube to google to even social media apps? While you may call it annoying, it’s a smart move by digital marketers who’re well aware of the psychology behind purchases. 71% of consumers
Reasons why every business should use Google Ads
Google AdWords is the world’s largest advertising platform. With more than 2 million sites globally, it has one of the widest reach out there. And when you run on AdWords, you can target in a lot more ways than ever before. It allows businesses to advertise their products or services on search engines and websites,
Best Channels to Promote Short Videos
If you're looking for the best channels to create long-form video content, then look no further than YouTube. But what about short-form videos? Well, we've got you covered too! Here's our list of favourite short-form channels: 1. Tiktok It's no brainer that TikTok is not only the most popular short-form video platform in the world, it's
2022 Trends That Will Define Digital Marketing
Digital marketing is ever-evolving, and these changes will shape the industry in the coming years. Technology will continue to advance and bring new opportunities. Below are some of the trends that will dominate 2022. 1. Search is still the king Any discussion of content marketing must begin with the king of content: search. The fact is- search
How Web Design Has Changed Over the Past 15 years (2022 Conclusion)
The web design world changes constantly. What was popular in the past may not be relevant today and vice versa. Changes to web design are often driven by technology. Advances in technology affect how people learn, communicate, and lead their everyday lives. Technology also plays an important role in web design. The team at Digital